WARRIOR vs VEIL

WARRIOR: 47 filings VEIL: 188 filings

Verdict

VEIL has 188 total TTB filings compared to 47 for WARRIOR, making it roughly 4.0x more active in label submissions. Both brands compete primarily in the Vodka category. VEIL shows increasing filing activity year-over-year, suggesting growing market momentum.

Side-by-Side Comparison

Metric WARRIOR VEIL
Total Filings 47 188
Primary Category Vodka Vodka
Parent Company LIQUID BRANDS DISTILLERY, LLC UNITED STATES DISTILLED PRODUCTS CO.
Most Recent Filing 12/30/2017 12/23/2020
Categories 6 3
YoY Trend Trending Down Trending Up
Top States Washington, Wisconsin, Illinois Minnesota, California, Utah

Category Breakdown

CategoryWARRIORVEIL
Vodka 34 323
Whiskey 15 0
Beer 6 0
Gin 5 0
Rum 2 0
Wine 1 0
Cocktails 0 2
Other 0 1

Filing Timeline

YearWARRIORVEIL
2025 0 42
2023 0 1
2022 0 1
2021 0 25
2020 10 39
2019 13 0
2018 26 0
2017 8 0
2016 4 0

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.