UNTITLED vs JACK DANIEL'S — Brand Comparison

Verdict

JACK DANIEL'S has 129 total TTB filings compared to 16 for UNTITLED, making it roughly 8.1x more active in label submissions. Both brands compete primarily in the Whiskey category. UNTITLED shows increasing filing activity year-over-year, suggesting growing market momentum.

Side-by-Side Comparison

Metric	UNTITLED	JACK DANIEL'S
Total Filings	16	129
Primary Category	Whiskey	Whiskey
Parent Company	ONE EIGHT DISTILLING, LLC	LEM MOTLOW PROPRIETOR, BROWN-FORMAN CORPORATION
Most Recent Filing	12/27/2010	12/31/2008
Categories	6	5
YoY Trend	Trending Up	Trending Down
Top States	District of Columbia, California, Washington	Tennessee, Indiana, Wisconsin

Category Breakdown

Category	UNTITLED	JACK DANIEL'S
Whiskey	23	218
Wine	15	0
Gin	10	1
Vodka	1	0
Other	1	39
Brandy	1	0
Cocktails	0	10
Beer	0	7

Filing Timeline

Year	UNTITLED	JACK DANIEL'S
2026	0	3
2025	0	28
2024	0	16
2023	4	15
2022	0	19
2021	1	0
2020	7	0
2019	4	0
2017	7	0

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.