SALVADOR'S vs MALIBU

SALVADOR'S: 17 filings MALIBU: 115 filings

Verdict

MALIBU has 115 total TTB filings compared to 17 for SALVADOR'S, making it roughly 6.8x more active in label submissions. Both brands compete primarily in the Other category. SALVADOR'S shows increasing filing activity year-over-year, suggesting growing market momentum.

Side-by-Side Comparison

Metric SALVADOR'S MALIBU
Total Filings 17 115
Primary Category Other Other
Parent Company LUXCO, INC. PERNOD RICARD USA, LLC
Most Recent Filing 11/24/2014 12/31/2015
Categories 4 5
YoY Trend Trending Up Trending Down
Top States Missouri, MEXICO, Ohio CANADA, Arkansas, Arizona

Category Breakdown

CategorySALVADOR'SMALIBU
Other 40 167
Cocktails 6 31
Vodka 3 0
Rum 3 76
Liqueur 0 5
Beer 0 1

Filing Timeline

YearSALVADOR'SMALIBU
2026 0 3
2025 0 17
2024 0 1
2023 10 30
2022 1 11
2021 1 0
2020 2 0
2019 1 0

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.