PLANTERAY vs CHAIRMAN'S RESERVE

PLANTERAY: 56 filings CHAIRMAN'S RESERVE: 91 filings

Verdict

CHAIRMAN'S RESERVE has 91 total TTB filings compared to 56 for PLANTERAY, making it roughly 1.6x more active in label submissions. Both brands compete primarily in the Rum category.

Side-by-Side Comparison

Metric PLANTERAY CHAIRMAN'S RESERVE
Total Filings 56 91
Primary Category Rum Rum
Parent Company COGNAC FERRAND USA, INC. PARK STREET IMPORTS LLC
Most Recent Filing 11/18/2024 12/31/2020
Categories 1 1
YoY Trend Trending Down Trending Down
Top States BARBADOS, MULTIPLE COUNTRIES, FIJI SAINT LUCIA, JAMAICA

Category Breakdown

CategoryPLANTERAYCHAIRMAN'S RESERVE
Rum 57 112

Filing Timeline

YearPLANTERAYCHAIRMAN'S RESERVE
2026 1 0
2025 25 0
2024 31 3
2023 0 22
2022 0 17
2021 0 20
2020 0 12

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.