EVAN WILLIAMS vs OLD ELK

EVAN WILLIAMS: 78 filings OLD ELK: 276 filings

Verdict

OLD ELK has 276 total TTB filings compared to 78 for EVAN WILLIAMS, making it roughly 3.5x more active in label submissions. Both brands compete primarily in the Whiskey category.

Side-by-Side Comparison

Metric EVAN WILLIAMS OLD ELK
Total Filings 78 276
Primary Category Whiskey Whiskey
Parent Company HEAVEN HILL DISTILLERIES, INC. OLD ELK DISTILLERIES, LLC
Most Recent Filing 12/26/2017 12/31/2019
Categories 4 1
YoY Trend Trending Down Trending Down
Top States Kentucky, AMERICAN, Missouri Colorado, Ohio, Kentucky

Category Breakdown

CategoryEVAN WILLIAMSOLD ELK
Whiskey 106 342
Other 32 0
Liqueur 4 0
Cocktails 1 0

Filing Timeline

YearEVAN WILLIAMSOLD ELK
2026 0 2
2025 7 9
2024 12 9
2023 17 24
2022 3 59
2021 15 0

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.