BEEFEATER vs TANQUERAY

BEEFEATER: 11 filings TANQUERAY: 20 filings

Verdict

TANQUERAY has 20 total TTB filings compared to 11 for BEEFEATER, making it roughly 1.8x more active in label submissions. Both brands compete primarily in the Gin category.

Side-by-Side Comparison

Metric BEEFEATER TANQUERAY
Total Filings 11 20
Primary Category Gin Gin
Parent Company PERNOD RICARD USA, LLC DIAGEO AMERICAS SUPPLY, INC.
Most Recent Filing 12/10/2015 12/29/2021
Categories 1 4
YoY Trend Stable Trending Down
Top States UNITED KINGDOM, ENGLAND GREAT BRITAIN, UNITED KINGDOM, ENGLAND

Category Breakdown

CategoryBEEFEATERTANQUERAY
Gin 29 57
Vodka 0 16
Cocktails 0 5
Other 0 2

Filing Timeline

YearBEEFEATERTANQUERAY
2026 0 1
2025 1 7
2023 1 3
2022 0 2
2021 2 4
2020 2 0
2018 5 0

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.