ARMORIK vs STARWARD — Brand Comparison

Verdict

STARWARD has 164 total TTB filings compared to 12 for ARMORIK, making it roughly 13.7x more active in label submissions. Both brands compete primarily in the Whiskey category.

Side-by-Side Comparison

Metric	ARMORIK	STARWARD
Total Filings	12	164
Primary Category	Whiskey	Whiskey
Parent Company	HEAVENLY SPIRITS LLC	PARK STREET IMPORTS LLC
Most Recent Filing	12/12/2018	12/30/2020
Categories	1	2
YoY Trend	Stable	Stable
Top States	FRANCE, SCOTLAND	AUSTRALIA

Category Breakdown

Category	ARMORIK	STARWARD
Whiskey	19	217
Cocktails	0	2

Filing Timeline

Year	ARMORIK	STARWARD
2025	1	1
2024	1	1
2023	1	11
2022	0	69
2021	4	76
2019	2	0

About This Comparison

This comparison is based on TTB (Alcohol and Tobacco Tax and Trade Bureau) Certificate of Label Approval data. Each filing represents a label approval for a specific product SKU. More filings generally indicate a broader product portfolio or more frequent label updates, which can signal active market participation and brand investment. This data helps service providers — such as label printers, compliance consultants, and co-packers — understand which brands are most actively expanding their product lines.