Overview
In 2022, 50 new brands made their first appearance in the TTB COLA database. OKTOBERFEST led new entrants with 27 label filings in the beer category. The most popular categories for new brands were Wine (49), Beer (1).
For service providers — including label printers, compliance consultants, co-packers, and branding agencies — new brand launches represent the highest-value prospecting opportunities. These companies are actively building their product lines and need partners across the supply chain.
Top New Brands of 2022
| # | Brand | Filings | Category | Company |
|---|
| 1 |
OKTOBERFEST |
27 |
Beer |
HUDSON VALLEY BEVERAGE CO. INC. |
| 2 |
PREMIERE NAPA VALLEY |
20 |
Wine |
RUTHERFORD HILL WINERY |
| 3 |
MADAME DE BEAUCAILLOU |
17 |
Wine |
WINE CELLARS LTD. |
| 4 |
CHATEAU LEOVILLE POYFERRE |
16 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 5 |
CHATEAU PEDESCLAUX |
15 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 6 |
CHATEAU CHEVAL BLANC |
15 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 7 |
CHATEAU TALBOT |
14 |
Wine |
MHW, LTD. |
| 8 |
CHATEAU SAINT-PIERRE |
14 |
Wine |
MISA IMPORTS, INC. |
| 9 |
CHATEAU PAVIE |
14 |
Wine |
INC., BENCHMARK WINE GROUP, INC. |
| 10 |
CHATEAU LYNCH BAGES |
14 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 11 |
CHATEAU LILIAN LADOUYS |
14 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 12 |
CHATEAU GRUAUD LAROSE |
14 |
Wine |
KERMIT LYNCH, WINE MERCHANT |
| 13 |
CHATEAU CARBONNIEUX |
14 |
Wine |
W.J. DEUTSCH & SONS LTD. |
| 14 |
CHATEAU SMITH HAUT LAFITTE |
13 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 15 |
CHATEAU MARGAUX |
13 |
Wine |
W.J. DEUTSCH & SONS LTD. |
| 16 |
CHATEAU LASCOMBES |
13 |
Wine |
FREIXENET USA, INC. |
| 17 |
CHATEAU LAFITE ROTHSCHILD |
13 |
Wine |
W.J. DEUTSCH & SONS LTD. |
| 18 |
CHATEAU LA MISSION HAUT-BRION |
13 |
Wine |
MHW, LTD. |
| 19 |
CHATEAU LA GAFFELIERE |
13 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 20 |
CHATEAU D'YQUEM |
13 |
Wine |
MOET HENNESSY USA, INC. |
| 21 |
YJAR |
12 |
Wine |
WINE CELLARS LTD. |
| 22 |
CHATEAU RAUZAN-SEGLA |
12 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 23 |
CHATEAU LEOVILLE BARTON |
12 |
Wine |
MHW, LTD. |
| 24 |
CHATEAU CANTENAC BROWN |
12 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |
| 25 |
CHATEAU CANON |
12 |
Wine |
MILTON'S DISTRIBUTING CO., INC. |